Discover The On Rite Difference

Article by Kevin Gollogly, April 2013

Ultratress, Gemtress, The Hair Academy & Simplicity

Andrew Wright, On Rite CEOFort Lauderdale, FL The professional beauty industry is rapidly changing! On Rite has been a respected leader in the professional salon, wig, hair extensions and hair loss industries since 1975. They continue to offer a variety of creative services, high quality products and special programs for you and your clients. On Rite truly understands the ever-changing needs of salon professionals, hair replacement specialists and your clients.

Ultratress Hair Extensions: You and your clients will be amazed at the many diverse options available from Ultratress today. Ultratress II are respected as the safest adhesive hair extension application method on the market today using 100% human Remi hair with over 30 haircolor shades. Using a hot application technique, UltraStrands provide a seamless transition from your client’s natural wavy or straight hair to blend with these professional 100% human Remi hair extensions using a safe Hot Fusion technique. UltraLinks Hair Extensions offer you a Cold Fusion technique for exciting new length, volume, texture, highlights and lowlights with 30 beautiful haircolor shades of 100% human Remi hair that are easily applied with no heat and no glue. UltraClips instantly clip-on to your client’s hair with no required heat or glue bonding, while offering a variety of special fun, fashion and fantasy haircolor shades.

Ultratress Hair Extensions have just introduced several exciting new product additions to their professional hair system. Ultra II plus Hair Extensions are designed with double the density of other professional hair extensions, using over 30 natural haircolor shades of 100% Remi human hair. They are safely secured to the client’s hair using a special medical grade adhesive. These specially designed strips allow Ultra II plus to be applied and removed very easily while lying flat against your client’s scalp which reduces strain on existing hair. Ultratress has also just introduced UltraWeft Hair Extensions which are perfect for your clients who want instant new length and increased volume. Simply sew, weave or clip in the 100% human Remi UltraWeft Hair Extensions to your client’s natural hair. The recently added Victoria is designed as a special top-of-the-head clip-on application that will address the issue of thinning hair alone and it will also work in conjunction with any Ultratress products and application methods. Ultratress offers a complete professional salon and homecare product system.

Gemtress ~ The Leader In Women’s Hair Design: As a respected pioneer in men’s hair replacement services and with over 40 million women challenged by hair loss today, Gemtress was created over 38 years ago to help women with thinning hair and hair loss. Gemtress has consistently differentiated itself from the competition with hand crafted high quality products, premier services, beautifully stylish designs and affordable prices. Gemtress offers a large variety of wig and hair replacement systems inclusive of their Gem Collection with very stylish looks for today’s active woman using 100% Remi human hair, GemKids Wigs designed for children or adults with petit sized heads, the Syntress Collection using special hand-tied fibers with synthetic hair designs, the Royal Collection for flexible top-of-the-head design applications, the Rio Collection with hairstyles designed expressly for women of color and their premier quality European Hair Collection. Gemtress remains a diverse professional brand focused on creating new styles with a thoughtful approach to always give something back to the professional beauty industry and their affiliates as well as to the community at large. The On Rite Company founder and president, Andrew Wright, has always proudly recognized that their high quality Gemtress products combined with superior customer service, positive client satisfaction and innovative educational programs are the reasons for their Gemtress success.

The Hair Academy: With the launch of their new 2013 Hair Academy Tour, you are able to enhance your career potential with professional hair extensions and hair replacement services. The Hair Academy is now offering new regional classes across the USA with workshops in Women’s Hair Replacement, a BOC and ABC Accredited Medical Hair Loss and Ultratress Hair Extensions. These classes are great for new hairstylists and hair replacement professionals as well as experienced salon owners. The Hair Academy offers a variety of professional certification workshops in Ultratress Hair Extensions, Women’s Medical Hair Loss, Women’s and Men’s Hair Replacement. Scheduled stops on the tour include Las Vegas, NV; Charleston, SC; Dallas, TX; Nashville, TN; New York City; Chicago, IL; Atlanta, GA; San Francisco, CA and at their company headquarters in Fort Lauderdale, FL.

Recover with Confidence: On Rite and GemTress recognized that the medical community needed a safe place to send their patients who lose their hair during medical treatments. Recover with Confidence became the solution for hair replacement professionals and women challenged by medical hair loss. Their partners are hair replacement professionals who commit their time, talents and business to care for the women who are going through medical treatments. When a woman is diagnosed with cancer, her life drastically changes. Her hair replacement needs become extremely sensitive and important. This program helps affiliated professional hair replacement centers, salons and hair studios on how to best help these clients. Recover with Confidence programs include guidance for improved consultations, technical support, service and product knowledge as well as presentation techniques, inventory management, insurance procedures, marketing, promotions and much more. By partnering with Recover with Confidence, you can make a difference!

Women’s Hair Loss Seminars: On Rite has recently launched a new National Women’s Hair Loss Tour by working with their affiliate hair studios to help women across America find solutions for thinning hair and the challenges of medical hair loss. Those women attending these events will learn about the science of hair and hair loss, its emotional toll, how to tell if hair loss is temporary or permanent and most importantly the solutions that are available today. Each woman attending one of these sessions will receive a free hair and scalp analysis during their confidential consultation. Read More...

Kayla MartellKayla Martell: Gemtress & Recover With Confidence are proud to have Kayla Martell as their official spokesmodel. Kayla Martell began losing her hair due to alopecia at a very young age. Martell did not let that unfortunate challenge stop her from becoming the 2010 Miss Delaware or a top finalist in the 2011 Miss America Pageant. As a result of Martell’s experience, she knows all too well the trials and tribulations that come about when women lose their hair. Not only is a woman’s outward appearance affected, but her confidence and emotional stability are shaken as well. As the official spokesmodel for Gemtress, Martell found her solution and decided she needed to help women learn about their options when it comes to hair loss. Gemtress has given her the opportunity to have a totally new, versatile and beautiful image. Today, she is on a personal mission and very committed to help other women with any stage of hair loss find the best solution for their individual needs. Martell has successfully transformed herself from a ‘Woman in Need’ to a ‘Woman in Fashion’.

Simplicity Hair Extensions: On Rite recently acquired Simplicity Hair Extensions. Simplicity will be operated as a separate and independent division, with direction from President and CEO Andrew Wright as well as Director, Okyo Sthair. For more information on Simplicity, call 877-413-5225.

For more information about the newest On Rite innovations, services, products, educational programs and annual business conferences as well as for Ultratress Hair Extensions, Gemtress, the 2013 Hair Academy, Women’s Hair Loss Seminar Tour and Recover With Confidence, call 877-560-0362.

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